Learn Midjourney
The most-used image model for editorial, product and concept work. Prompts, parameters, style references and workflow, explained plainly.
What Midjourney is good at
- Editorial and fashion stills with a strong point of view
- Style references (--sref) that keep a series consistent
- Fast exploration: four images per prompt, variations and upscales
- Product and architecture visualisation with controlled lighting
Quickstart
- Write the subject firstSubject, then composition, then style and lighting. Parameters go last, each starting with two dashes.
- Pick a ratioAdd --ar 4:5 for portraits and social, --ar 16:9 for cinematic frames, --ar 1:1 for product tiles.
- Tune the look--stylize controls how much of Midjourney's own aesthetic is applied; --style raw keeps it literal; --sref copies a look from an image or code.
- Keep what worksNote the full prompt, the parameters and the model version next to each image you approve. Style codes render differently across versions.
Settings cheat-sheet
| Setting | What it does | Start with |
|---|---|---|
| --ar | Aspect ratio of the image | 4:5 portrait, 16:9 wide |
| --stylize / --s | Strength of Midjourney's own aesthetic (0 to 1000) | 100 (default), 50 for literal |
| --chaos / --c | How different the four images are (0 to 100) | 0 to 20 |
| --style raw | Less automatic beautification | On for product and architecture |
| --sref / --sw | Style reference image or code, and its weight | --sw 100 |
| --seed | Repeatable starting noise | Only when iterating on one image |
| --no | Things to leave out | --no text, watermark |
Midjourney guides
Prompting basics
How to write a Midjourney prompt (structure + examples)
The anatomy of a strong Midjourney prompt: subject, composition, style, lighting and parameters like --ar, --stylize and --sref, with copy-ready examples.
2 min readMidjourney Prompt Generator: Build Better Prompts Faster
What a good Midjourney prompt generator should do, an honest comparison of hand-writing, chatbots, template lists and Dreamtune, and how Dreamtune works.
5 min readMidjourney Product Photography Prompts: 13 Copy-Ready Examples
13 copy-ready Midjourney product photography prompts for packshots, hero and lifestyle images, plus surfaces, lighting and the limits on label text.
5 min readMidjourney portrait prompts: formula + 12 examples
A reliable Midjourney portrait prompt formula with lighting, framing, skin texture and respectful depiction tips, plus 12 copy-ready portrait prompts.
5 min readMidjourney Lighting Prompts: Terms, Effects and Examples
Midjourney lighting prompts explained: golden hour, softbox, Rembrandt, rim, high-key, neon and chiaroscuro, with the effect of each and copy-ready examples.
5 min readMidjourney Camera Angles: Prompt Words and What They Convey
Every Midjourney camera angle from eye level to worm's-eye and dutch angle: what each one communicates, and the exact prompt wording that gets it.
6 min readParameters & settings
Midjourney Parameters Explained: Full Reference Table
Every common Midjourney parameter in one reference table: what --ar, --s, --c, --w, --seed, --no, --sref and more do, and exactly when to use each.
5 min readMidjourney Aspect Ratios: The Right --ar for Every Platform
Which Midjourney --ar to use for Instagram feed and Stories, YouTube, LinkedIn and X banners, Pinterest and print, plus how aspect ratio changes composition.
5 min readStyle references
Midjourney --sref: how to get a consistent style
What --sref style references and codes are, how to tune them with --sw, and how to keep a reusable library of looks for a whole project.
2 min readHow to Make Consistent Characters in Midjourney
Practical techniques for keeping the same character across Midjourney images: fixed descriptions, seeds, image prompts, style references and character sheets.
5 min read